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Part 7: Affiliate Program Fundamentals What is an affiliate program? An affiliate program is a great way to network with other website owners and get them to sell your product/service by offering them a commission. This allows you to create an entire army of affiliates that potentially become somewhat of a virtual army of sales representatives for your business. How Does It Work? Basically, a visitor to your site registers with you to become an affiliate. You then provide him/her with a special unique link that he can use to start promoting your products or services. This link allows you to track and monitor each and every referral that he makes to your site, which is how you will be able to pay him his commission later on. The more referrals he makes, the more sales you make and ultimately, the higher his commissions get. How Do I Start My Own Affiliate Program? Starting your own affiliate program can be fairly easy. There are numerous affiliate program applications you can buy or subscribe to that will allow you to have your own affiliate program. JROX.COM's Affiliate Manager allows you to start your very own affiliate program with no upfront cost. You can build, manage, and automate your entire affiliate program using a simple to use web interface. Check it out now at: How Do I Sign Up Affiliates? This, by itself, is a marketing strategy all to its own. Nevertheless, here are some good pointers: Register With Affiliate Directories There are a number of directories that list affiliate programs exclusively. Start by getting your affiliate program listed there and on as many of them as possible. http://www.associateprograms.com Discussion Groups and Forums Checking out some discussion groups and forums on affiliate marketing can help spread the word about yours. Remember, make sure the forums you visit allow that type of advertising, and if not, don't do it.
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